year
2019

location
Barcelona

KÄNSLA

IKEA Senses



'IKEA Senses presents KÄNSLA, a rug designed for your confort and senses'

KÄNSLA is IKEA Senses' launching product. A new branch of the famous brand is created with the aim to add value to the sensorial and emotional relationship between objects and users.

IKEA Senses unveils this way its 'Routine Disconnection' collection, one that is focused on reconnecting us to our bodies through objects materiality. It goes beyond functionality to achieve a haptic and sensitive design.  An emotional break to our daily routines.

This rug consists of a modular surface configured by different textures and materials which allows users to choose between various combinations while it estimulates their tactile experience thus enhancing their perception of being.







IKEA Senses' web screenshots, showing KÄNSLA, its modules and details
All textures are handcrafted




Product user experience pictures





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